Dear NFR fan, The only official gift show of the Wrangler National Finals Rodeo, The Cowboy Channel Cowboy Christmas has been a Las Vegas tradition since 1986. The Cowboy Channel Cowboy Christmas features more than 500,000 square feet of show floor and 350+ exhibitors from across the United States. Attendees can find unique products including custom-made jewelry, western wear, boots and spurs, furniture, original art, handmade crafts and home goods. To add to the overall experience, attendees can also enjoy several interactive experiences, including the Ariat Rodeo Live Stage and the YETI Junior World Finals.